Fa-La-Lolla-La… ah the Memories!
This year we celebrated our third anniversary sponsoring the festival’s Rock & Recycle program, where we encouraged festival goers to pick up aluminum cans to in exchange for the warm, fuzzy feelings that come from being a responsible citizen of Earth (oh, and they got some free swag and a raffle entry too). And this year we definitely upped the ante. Our new partnership with 93XRT allowed us to raffle off a one-of-a-kind poster autographed by various Lollapalooza artists…not to mention host some killer pop-up parties with more swag, photo bomb opportunities and Kefir popsicles.
In addition, we created six custom greeting cards visitors could send anywhere in the world, and the results were impressive. Over three days we mailed 2,556 cards, breaking last year’s count by more than 500, with more than 190 cards sent internationally. Attendees also got free Recycled Paper Greetings swag – wristbands, neon hair ties and cool drawstring bags.
And as if we don’t sound fancy enough, we gave away a couple sets of 3-day passes and a JamBox speaker to some lucky winners who followed our social pages (shameless plug for Facebook, Twitter and Instagram). Needless to say, we’re already looking forward to next year! Thanks to everyone who made this year’s festival so memorable!