wet paint

About Us

We're different. Not the creepy, dissecting-frogs-in-our-spare-time kind of different. 

Different like the new kid in school who listens to music you’ve never heard of before. Only, with greeting cards. We work with independent artists, constantly bringing in new styles so that you don’t get bored. We use raw ideas and take risks, to bring you innovative cards. Not fancy-schmancy cards that sing and dance, but cards that look and sound different – that keep greeting cards interesting...

About Page Image
wet paint

Our History

Card sample


It was 1971.

Earth Day made its debut. Greenpeace was formed. Two former Amherst College roommates (Phil & Mike) took a ski trip in Colorado and came down the mountain ready to make their own ecological impact - wishing people Season's Greetings on 100 percent recycled paper

Card sample


Having green products was pretty cool (and pretty successful)...

But it wasn't different enough. It wasn't just that greeting cards weren't environmentally friendly - they were also boring. So Phil and Mike took a gamble. They signed artists who were creating the cards that other companies criticized (you know, the funny and artistic cards we all love now... yeah, those didn't exist before us because people wouldn't sell them... oops).

Card sample


alternative greeting card were born. Thanks to us.

You're welcome.

Meet The Artists
Card Showcase

Join our family of independent artists Join our family of independent artists